STRATEGY
Those living with T2D often find that the effort they put into improving their lifestyles isn’t necessarily reflected in physical change. Trulicity helps their bodies produce the insulin their body already makes, and helps them achieve their goals.
IDEA
When you have diabetes, it takes hard work, and strength, to persevere, day after day. And these spots show all that effort…doesn’t go unnoticed.
ROLE: Senior Art Director
CD: Daniel Massih
CD: Brendon Nafzinger
Sr CW: Cory Frame
Director: Dorian & Daniel





